Execs say DIY OpenAI connections risked pushing CRM data past the ‘trust boundary’ Salesforce users running Agentforce with ...

Apollo.io reports that sales reps waste time on manual dialing; effective dialer software improves productivity and ...

Salesforce is partnering with Google for an integration that will enable sales, marketing and advertising data to flow between the Analytics 360 Suite and Salesforce’s Marketing and Sales clouds. Read ...

Increased fees for Salesforce’s Connector program are beginning to affect software vendors, potentially raising integration ...

Federal agencies invest billions of IT dollars annually to deliver services more effectively and securely. However, many face a common stumbling block: How to overcome obstacles that hinder ...

Salesforce Inc. is expanding its generative artificial intelligence footprint today with new capabilities for its Einstein GPT general-purpose AI assistant that allow it to work with its Flow workflow ...

Salesforce's big idea is one that you've heard of before from other enterprise software vendors--a 360 degree view of the customer--with different lens. The big question will come down to executing ...

Google LLC stole a march on its public cloud rivals last year when it announced it was teaming up with Salesforce.com Inc. to help customers get more actionable insights from their marketing, sales ...

Salesforce believes Mulesoft can be built into a $10B business long-term by capitalizing on the need of enterprises to integrate cloud platforms. 27% of new sales came from new customers while 73% ...